Advertising and Consumer Search in a Duopoly Model

Author(s)
Maarten Janssen, Marielle C. Non
Organisation(s)
Department of Economics
External organisation(s)
Erasmus University Rotterdam
Journal
International Journal of Industrial Organization
Volume
26
Pages
354-371
No. of pages
18
ISSN
0167-7187
Publication date
2008
Peer reviewed
Yes
Austrian Fields of Science 2012
502053 Economics
Portal url
https://ucrisportal.univie.ac.at/en/publications/advertising-and-consumer-search-in-a-duopoly-model(0b8dcd0d-b098-44f8-b1e2-75b36835fd4b).html